Are you running a business, or are you running a busyness? Are you fixing problems, driving your growth, or creating more work and issues in your business? These questions are critical to ask yourself as a business owner. If you want to overcome the “busyness” trap and focus on the tasks that will drive your business forward, it’s time to incorporate practical solutions that will help you shift from a reactive, busy mode to a proactive and productive business model.
Don’t Get Stuck in Reactive Busyness
Many entrepreneurs get stuck in the era of reactive busyness. They start their day by checking emails and responding to lower-level tasks. This approach can be overwhelming and counterproductive, leading to burnout and stalled growth. To maximize your productivity and achieve success, focusing on the big-picture tasks that drive your business forward is crucial. Instead of getting bogged down in the details of underlying tasks, flip the script and prioritize high-level activities that will significantly impact your business. By honing in on one to two daily priorities, you’ll see your business’s return on investment skyrocket, and your energy levels stay high because you’re seeing results.
Delegate Tasks to Your Team
To focus on high-level activities, you need to delegate tasks to your team. This means letting go of everything you’re not good at or don’t like to do and automating the processes. Use tools like CRMs, project management software, and other automation technologies to create systems that allow your business to run smoothly, even when you’re not there. By delegating tasks and allowing others to work in their areas of strength, you can empower your team and create a sense of ownership and responsibility.
To keep your business growing and moving forward, you must constantly innovate. Look for ways to improve processes, shorten timelines, and increase efficiency. For example, you might redefine your content pillars to better address changes in the market. You can’t just keep doing the same things repeatedly and expect different results. The market is constantly changing, and you must adapt and innovate to keep up.
Don’t Just Fix Problems – Create Solutions
It’s important to remember that as a business owner, you’re not here to fix problems. You’re here to create solutions. It’s easy to get bogged down in the day-to-day activities of running a business and lose sight of the bigger picture. Instead of just fixing problems, ask yourself if the problem is one you should be fixing. Is it in line with your goals and priorities? If not, it might be time to do something completely different. By shifting your focus from fixing problems to creating solutions, you’ll be able to grow and scale your business.
If you’re constantly bogged down in the day-to-day activities of running your business, you’re busy but not productive. Don’t let the business run you – run the business by working smarter and setting priorities. By delegating tasks to your team, constantly innovating, and focusing on creating solutions, you can grow your authority and scale your impact.
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Beate Chelette is The Growth Architect & Founder of The Women’s Code, and provides visionaries and leaders with strategies, blueprints and results-oriented, tangible tools and techniques that give clear steps to improve business systems, strengthen leadership skills and teams so that you can scale your impact.
A first-generation immigrant who found herself $135,000 in debt as a single parent, Beate bootstrapped her passion for photography into a highly successful global business and eventually sold it to Bill Gates in a multimillion-dollar deal. She is amongst the “Top 100 Global Thought Leaders” by PeopleHum and “One of 50 Must-Follow Women Entrepreneurs” by HuffPost.
Recent clients include Amazon, Reckitt (the maker of Lysol), Chevron, Merck, Johnson & Johnson, the Women’s Legislative Caucus of California Cal State University Dominguez Hills, Shelter Inc., Mental Health First Aid and thousands of small businesses.
Beate is the author of the #1 International Amazon Bestseller “Happy Woman Happy World – How to Go From Overwhelmed to Awesome” –a book that corporate trainer and best-selling author Brian Tracy calls “a handbook for every woman who wants health, success and a fulfilling career.”
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