I feel it, too. That squeezing pressure of too many photographers doing the same thing without enough money going around to make it viable for anyone. It’s as though a finite amount of work keeps getting divided amongst an ever-growing number of photographers. There is not only more competition, but they are willing to do it for less—and that means you have to be willing, too. But you’re in this industry because you love it and being a starving artist has a certain poetic dignity. Right?

Wrong. Worrying about paying your bills and perpetually postponing vacations is no fun at all. I know, I’ve been there.

So how can you continue following your passion AND be able to say yes to more fun? It’s all about differentiating yourself. You have to step away from the crowd and sell something unique. And what could possibly be more unique than YOU?

In today’s world of marketing and sales, you’re selling so much more than just your product or service. You are selling yourself. Your image. Your reputation.

How to Build Your Authority Platform
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You can watch the live broadcast FOR FREE at CreativeLive. Please RSVP at the link below
to register and reserve your place.
Click to RSVP for: Building Your Authority Platform

The market for creative services has changed dramatically in the last decade and it is your responsibility to know how to reach clients and build lasting, deep relationships. You can no longer rely on your talent alone to build a business. It’s your job to tell your story and make a compelling case to your peers and clients for why you and your business are the best in class.

One of the most effective ways to grow your business and audience of potential customers is by being a respected authority in your industry. Make yourself an expert and become known for giving out compelling, useful, complimentary advice that helps your target customers achieve their goals.

Want to learn how? Then JOIN ME at CreativeLive where I’ll be teaching my latest course: Building Your Authority Platform on April 20-22 from 9 a.m. to 4 p.m. (PST). Join me for the FREE live broadcast and learn how to:

  1. Use your story to design a strong brand message
  2. Decide which online tools to include in your platform
  3. Amplify your blogging and social media strategies
  4. Use your website to attract the right clients
  5. Generate leads with white papers
  6. Get free media and publicity exposure

All you need to do is RSVP at: Building Your Authority Platform

This is the only opportunity you’ll have to get all this information for free, so I strongly encourage you to make time for it!

Learn how to grow your business and build your reputation — with Beate’s course, Build Your Authority Platform.

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