Using your Personal Value Proposition To Become Liked and Respected

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She’s driving you crazy. You know exactly whom I mean. When the boss is around she’s sweet, soft, and says all the right things. The boss is enamored with her because she is smart and an asset to the team. The only problem is that nobody else likes her. She’s a raging bitch the minute [...] The post Using your Personal Value Proposition To Become Liked and Respected appeared first on The Women's Code. … [Read more...]

How to Grab Hot Jobs and Advance at Lighting Speed

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It’s so blatantly obvious. The new guy is trying to grab all the hot jobs—those jobs that get the most exposure and have the highest dollar value—even though he isn’t a very good project manager. He’s a number cruncher for crying out loud! Why won’t he let the team member who has the most experience [...] The post How to Grab Hot Jobs and Advance at Lighting Speed appeared first on The Women's Code. … [Read more...]

Stop Blending In – How To Create your Personal Value Proposition

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The single biggest mistake that most people and most businesses make is that they don't know what makes them special. To be noticed you want to identify why you or your business are not like the others. If you don't, you may as well be wearing an invisibility cloak. The first step to getting noticed [...] The post Stop Blending In - How To Create your Personal Value Proposition appeared first on The Women's Code. … [Read more...]

This One Thing Will Drive Customers Away — Guaranteed

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If you've been following my posts, you know your business needs social proof. This is how buyers can verify your credibility through accolades on your website and tantalizing descriptions of your brilliance on places like Yelp, Facebook, Amazon, and TripAdvisor. But there is one big mistake many businesses make that can annoy even happy customers. [...] The post This One Thing Will Drive Customers Away — Guaranteed appeared first on The Women's Code. … [Read more...]

The Women’s Code on Masculine Women—Are You One?

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We used to believe masculine women were butch, a little bit scary, wore pant suits and comfortable shoes—they were easy to spot. That surely has changed. I am a masculine alpha woman. I wear high heels, frills, skirts, and like it if my man orders dinner for me. Yet in business, I can be as [...] The post The Women’s Code on Masculine Women—Are You One? appeared first on The Women's Code. … [Read more...]

Please Change The Subject

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Self-discipline is necessary in your online communications. Long emails are easy—the short, effective ones take more effort. Always ask yourself: What do I want to say? Is it clear? Does it need a lot of detail? Am I specifically asking for what I want the recipient to do? So, how can we best communicate in [...] The post Please Change The Subject appeared first on The Women's Code. … [Read more...]

5 Principles Of The ALS Ice Bucket Challenge That Will Make You More Popular

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As the creator of The Women’s Code and an avid user of all things social media, I find it fascinating to watch an idea go viral. As business owners, we want our ideas to go viral, too. Understanding the principles behind a successful campaign can teach us how to apply them to our own businesses [...] The post 5 Principles Of The ALS Ice Bucket Challenge That Will Make You More Popular appeared first on The Women's Code. … [Read more...]

This LinkedIn Feature Can Cost You A Job

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Time to reveal a not-so-secret secret that stares us in the face multiple times a day. You may even use this trick yourself, or at least recognize the strategy. After all, you see it on newsstands all the time. Gazing at the magazine selection while you wait for your turn in the checkout line, which [...] The post This LinkedIn Feature Can Cost You A Job appeared first on The Women's Code. … [Read more...]

Selfishness Doesn’t Work

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There has been a lot of talk going around about the Pendulum that has swung to the other side of business. In other words, over and done are the days of the lone alpha CEO who rules his kingdom for maximum profit. Suddenly, we are talking about teamwork, the greater good, and businesses that act [...] The post Selfishness Doesn’t Work appeared first on The Women's Code. … [Read more...]

The Bitch-and-Bully-Free Office

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Warning! You may find this article offensive and it could strike close to home if you have ever been a victim of workplace bullying. Sadly, office bullies and bitches are commonplace. In an office that employs 50 people, 22 will be bullied and 18 of them eventually leave. Meanwhile, the company pays heftily for stress-related [...] The post The Bitch-and-Bully-Free Office appeared first on The Women's Code. … [Read more...]