If you've been following my posts, you know your business needs social proof. This is how buyers can verify your credibility through accolades on your website and tantalizing descriptions of your brilliance on places like Yelp, Facebook, Amazon, and TripAdvisor. But there is one big mistake many businesses make that can annoy even happy customers. [...] The post This One Thing Will Drive Customers Away — Guaranteed appeared first on The Women's Code. … [Read more...]
We used to believe masculine women were butch, a little bit scary, wore pant suits and comfortable shoes—they were easy to spot. That surely has changed. I am a masculine alpha woman. I wear high heels, frills, skirts, and like it if my man orders dinner for me. Yet in business, I can be as [...] The post The Women’s Code on Masculine Women—Are You One? appeared first on The Women's Code. … [Read more...]
Self-discipline is necessary in your online communications. Long emails are easy—the short, effective ones take more effort. Always ask yourself: What do I want to say? Is it clear? Does it need a lot of detail? Am I specifically asking for what I want the recipient to do? So, how can we best communicate in [...] The post Please Change The Subject appeared first on The Women's Code. … [Read more...]
There has been a lot of talk going around about the Pendulum that has swung to the other side of business. In other words, over and done are the days of the lone alpha CEO who rules his kingdom for maximum profit. Suddenly, we are talking about teamwork, the greater good, and businesses that act [...] The post Selfishness Doesn’t Work appeared first on The Women's Code. … [Read more...]
Why are there so few women in tech? As someone who’s worked in tech for twenty years it’s always been a mystery. Most men I’ve spoken to don’t think this is much of an issue.After I posted this very question in an anonymous forum the responses received were worse than anything I expected. Responses like [...] The post The New Nerd appeared first on The Women's Code. … [Read more...]
CA Women’s Conference: The BIGGEST collaborative business party for women is in Long Beach May 19th and 20th and here is my private invite for you.
As you may already know, I am a big supporter of the California Women’s Conference and their mission to give women a voice and a platform to share their message. I’d like to invite you to the BIGGEST business party California has ever seen. Join Arianna Huffington, Jane Pauley, Jack Canfield and a host of [...] The post CA Women's Conference: The BIGGEST collaborative business party for women is in Long Beach May 19th and 20th and here is my private invite for you. appeared first on The Women's Code. … [Read more...]