Can Women Have a Balanced Life?


Just a short while ago I was hanging out with Christine Bronstein founder and CEO of ABOW (A Band of Women) and the fierce Leila Radan in San Francisco. We recorded this video about "Can Women Have a Balanced Life?" Both, Leila and Chris have read Happy Woman Happy World and have generously and passionately [...]The post Can Women Have a Balanced Life? appeared first on The Women's Code. … [Read more...]

In business, is it better to be an extrovert or introvert?


Both are essential to running a successful business. By Beate Chelette Lots of talk these days about introverts and extroverts, generated by the bestselling book Quiet: The Power of the Introvert in a World That Can’t Stop Talking. Herself an introvert, author Susan Cain writes that introverts are “too often denigrated and frequently overlooked in a society that’s held in thrall to an extrovert Ideal--the belief that the ideal self is gregarious, alpha and comfortable in the spotlight.” The truth is, it’s not an either-or situation. Every person has many different faces, and it is … [Read more...]

Marketing Doesn’t Work

Marketing Doesn’t Work

It’s not true, of course. But to attract new clients and customers, you need more than a catchy headline. By Beate Chelette Admit it, this headline got your attention. It uses a well-known marketing trick--a catchy, provocative headline. The majority of readers will never open your emails if they don’t contain some kind of hook. That’s just a given these days with the TMI (too much information) overload most of us experience. A recent study by Harris Interactive showed that while interesting visuals are also strong lures, catchy headlines were “the top influencer on Americans likelihood … [Read more...]

Change or Move On?


When To Stay Put, Change, Or Move On Your business will tell you which is right for you. By Beate Chelette More than three months after Hurricane Sandy hit the northeast, entire neighborhoods are still struggling to overcome the devastation. Homes remain under rubble, many others are uninhabitable, and weary residents debate whether to move or rebuild. A natural disaster zeroes in on the question of when to stay put, when to change or just move on. Change is great when you have successfully gone through it, but I don’t know anyone who enjoys the usually painful process of growth … [Read more...]

The New Alpha Female


Her true power comes from unexpected places. By Beate Chelette What would you guess women said they wanted most in 2013? A recent survey suggests we’re seeing the rise of the alpha woman who chooses to be independent and aggressive when it comes to seeking out and getting what she wants. Such good news and among the findings: nearly half the women surveyed said they would prefer to be single and more than 40 percent have no hesitation asking for a raise. The GIY (get it yourself) mentality is gaining momentum, the study found, and more moms are choosing to tackle full-time jobs … [Read more...]

When Is It Time To End Certain Relationships?


Tips on closing the door and opening others   By Beate Chelette   Most people we get to know in our business and personal lives aren’t meant to travel the whole road with us. We forget that sometimes, especially when there’s been a good connection, yet endings and new beginnings are the natural flow of life.   Every year I ask myself: What does my business and personal life look like? Where am I stuck? What worked and what didn’t and who do I want in my life and who doesn’t fit anymore? For me, I realized I wasn’t getting the support and results I … [Read more...]